September 14, 2020: Vancouver
The Cerebral Palsy Association of British Columbia launched BC4CP campaign across the province today to raise awareness, donations, and support for the provincial organization that assists thousands of British Columbians of all ages who live with cerebral palsy.
BC4CP launched this morning on Global Television, The Corus Radio Network, Social Media channels, and on the CPABC website. This 4-week initiative is designed to raise critical awareness, fundraising, and profile CPABC members across British Columbia.
Elizabeth Specht, Executive Director of the Cerebral Palsy Association of BC said “We are delighted to partner with Global Television, Corus Radio network, and our social media influencers to celebrate our members, profile our achievements, raise much needed revenues to assist with our mission during COVID-19, and share the wonderful work our team provides and makes available to over 10,000 people with CP across British Columbia.”
“The need has never been greater for those persons with CP” said Howard Blank, Provincial Ambassador. Blank continues “Cerebral palsy is the number one physical disability in children world-wide.” “Covid has resulted with many cancelled therapies, programs and medical appointments for British Columbians with CP” said Blank.
This exciting multi-media campaign “BC4CP” has been created to raise awareness across the province and encourage all British Columbians to give their time, talent and or treasure. The BC4CP campaign includes a text to donate number 1-(833) 341-5465 whereby anyone can give directly to this important campaign and organization, and receive a tax receipt immediately.
This campaign is proudly sponsored by Victory Squares Technologies and has the support of Global BC.